Our logo

A little M, written by hand

Our name in a soft pink script, with an M that looks the way a name looks on a birth card — written in one breath. If you are sharing Meşgalem in a story, a blog or a gift guide, everything you need is here.

The marks

Three versions of the same hand. Use the full logo where there is room, the wordmark in narrow spaces, and the M on its own for avatars and tiny corners.

on cream
on charcoal

Full logo

Wordmark with “since 2018”. Print, packaging, wide headers.

SVG · Brand pinkSVG · InkSVG · WhitePNG · Brand pink

on cream
on charcoal

Wordmark

Just the name. Site header, e-mail signatures, narrow layouts.

SVG · Brand pinkSVG · InkSVG · WhitePNG · Brand pink

on cream
on charcoal

The M

On its own for profile pictures, favicons and small labels.

SVG · Brand pinkSVG · InkSVG · WhitePNG · Brand pink

Downloads

SVG for anything that scales, PNG when you just need to drop it in. Transparent backgrounds throughout.

Everything in one fileAll SVG and PNG variants, zipped.mesgalem-brand-kit.zip

On screen, at small sizes

The script is drawn with hairline strokes. Below about 60 px on a light background it fades, so the site header does two things: it uses the deep pink instead of the light one, and a slightly bolder tracing of the same hand. If you need the logo small on a website or in an app, take the “bold” files below and the deep pink — or set it on charcoal in white.

Bold tracing · #C95F58
Bold tracing · on charcoal

SVG · Wordmark · Bold tracingSVG · The M · Bold tracing

Our colours

Soft, warm and quiet — a nursery at dusk rather than a shop window. The light pink is for the mark and gentle surfaces; the deep pink does the work on buttons and links; words are always set in ink.

  • Brand pink

    The logo, badges, soft highlights

    #FFADAD

  • Deep pink

    Buttons, prices, links — and the logo when it is small

    #C95F58

  • Ink

    Headlines and body text

    #2F2A28

  • Cream

    Page background

    #FBF8F3

  • Oat

    Section bands, cards

    #F3ECE2

  • Sage

    A second, calmer accent

    #9FB39A

A few gentle asks

  • Give the logo room to breathe — clear space of at least the height of the M on every side.
  • Keep the colours we made: brand pink, ink or white. Please don’t recolour, add outlines, shadows or gradients.
  • Don’t stretch, tilt or rewrite it, and don’t set it on busy photos where the thin strokes disappear.
  • The name is written Meşgalem — capital M, with the ş. Only web addresses and code use “mesgalem”.

Writing about us?

We would love to hear about it. For photos of the pieces, a quote or anything not on this page, write to us.

info@mesgalem.com.tr